The art of strategy: Building relationships and your organization
Strategic Moves is an insight-driven consultancy that operates at the crossroads of research, strategy and marketing.
We provide a full spectrum of services designed to realize your goals and build lasting momentum. From extensive community consultations to online marketing plan, we have the breadth of expertise and experience to recommend the right actions to shape how your audiences, markets, communities, employees and stakeholders see you.
Our approaches are founded on a deep, detailed understanding of your community, organization, its environment, and the people you serve.
In the arts: Turning insight into action
Our work is nationally recognized for the landmark study on The Value of Presenting: A Study of Performing Arts Presentation in Canada; ©2013; commissioned by the Canadian Arts Presenting Association (CAPACOA) and for providing strategic insight, championing contemporary marketing practices, and delivering practical training in the arts sector.
In April 2017, we released Digitizing the Performing Arts; An Assessment of Opportunities, Issues and Challenges (©2017); commissioned by the Canadian Arts Presenting Association (CAPACOA).
In addition to its long-established Ottawa office, Strategic Moves has opened office in Whitehorse, Yukon in 2015.
What Clients Have Said
“Perhaps Inga’s greatest strength is leadership. Her ability to focus senior management in a collaborative fashion is unparalleled. Inga is an established, proven professional with the courage and confidence to suggest alternate marcom strategies that deliver results – period.”
Patrick Smith, Xenos
“Inga is everything a consultant should be – a subject matter expert, a task master, a big concept and small detail thinker. She reads the needs of the company and her clients and provides great additional value on every project.” Tara Lapointe, Canada Council for the Arts (and formerly of Canadian Museum of Civilization, National Arts Centre)
“The Value of Presenting is obviously some of the most important and impactful work related to our industry in Canada.” Paul Gravett, Paul Gravett Consulting/CAPACOA